Yet another successful edition of Foodex Japan 2015!
It was our second year of participation at Foodex Japan 2015. The 40th edition of the show hosted 2800 exhibitors from 83 countries and 75,000 visitors.
Our team from India and Middle East represented us at the show in Japan. The show was quite eventful and we saw a lot of our products from India, Vietnam and Madagascar gaining traction in the Japanese market. Buyers were keenly looking at IQF mango, cashew, turmeric, coriander and cumin seeds. Japan is also a strategic gateway for us to enter into the neighbouring markets of Korea, China, Thailand, Malaysia, Indonesia, Mauritius.
Japanese market, by virtue of its consciousness on food safety and regulations seemingly appeared a tough one to crack. However, it wasn't really an uphill task for our sales team as we have been quite process oriented and stringent with our production, packaging and distribution systems. We have had a remarkable breakthrough in the Japanese market in the past one year and the prospects seem to be taking a propitious shape increasingly.
Japanese have a sweet tooth and what better savory in the world than the great Indian Alphonso Mango can address it? Mango pulp, puree, concentrate is our flagship product and we got an overwhelming response for our processed mango products. The buyers also seemed to be very committed to our IQF Fruits and Vegetables product range. IQF product range has gained a lot of recognition in Japanese market as IQF processing ensures that the nutrition in the food remains intact and its one of the most hygienic methods of food processing.
Since Japanese are very health conscious consumers, the wonder nut, cashews and wonder spices like turmeric, coriander and cumin seeds were also on their wish list.
Japanese are also wine connoisseurs and in our next edition at Foodex Japan 2016, we intend to please them with some of the world's finest fruit wines made from authentic Indian tropical fruits.
We've always known that 'food' is the common fabric which connects the cultures of the world together. Still, it was an exhilarating experience to witness a spectacular cross-cultural connect at our booth. We share some snippets with you here!
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About Shimla Hills Offerings Pvt Ltd.
Shimla Hills is a manufacturer, exporter and global supplier of processed, frozen fruits and vegetables, spices, pulses, grains, nuts, flavours and oilseeds. We are a Government Certified Export House driven by meticulous innovation and creativity that nurtures futuristic food trends.
Shimla Hills Offerings Pvt Ltd.
Plot No 92, Industrial Area, Shoghi, Shimla, Himachal Pradesh, India. PIN -171219.
Phone: + 91 177 2860601/730
Fax: + 91 177 2860602